Offergarden — Japan desk

Content, assets, pipeline —
one line, run by one person.

Role Strategy, content, design, automation

Output 63 designs across 573 pages, 7 carousel series

Built with Canva · n8n · Google Workspace · Playwright

What it is

Study-abroad marketing for a Taiwanese audience:
subject-area maps, ranking breakdowns, application timelines,
published as Instagram carousels.
The Japan line is the direction it is moving in now.

Doing it at volume

A carousel is ten to fifteen pages, and a series is several carousels.
Laying each page out by hand does not scale,
so the decks are built as HTML and rendered to image,
which makes a change to the template a change to every page.

The asset problem

University crests are needed constantly and are scattered across the web.
So the crest of every recognised UK university sits in one place,
each traced to its source, with a note on what may and may not be reused.

154 UK university crests, sourced and licensed

573 pages of finished design

7 carousel series